GROUP PROFILE

We will integrate business strategies and operations to maximize group synergies, including "Virtù Talent Japan" and "Kagura Japan Craft Works".

We will connect communities with experts and facilitators who are rooted in the local community and working with local residents to revitalize their communities and create innovations.

We aim to realize a sustainable society with less environmental impact and achieve the SDGs through sales of traditional crafts from various regions of Japan and support projects to promote local attractions.




What's Kagura?

Kagura generally refers to a ritual performing art conducted to worship gods. The origin of Kagura is traced back to the "Iwato Kakure no Dan" (the Hiding of the Heavenly Rock Cave) described in texts like the "Kojiki" and the "Nihon Shoki." According to these narratives, Kagura began when the deity Amaterasu Ōmikami hid in the heavenly rock cave (Ame-no-Iwato), and the goddess Ame-no-Uzume-no-Mikoto performed a ritual dance, called "kamigakari," in front of the cave. Kagura can be classified into two main types: "Goshinkagura" performed at the Imperial Court and "Satokagura" performed by the general public. Goshinkagura is a highly restricted form passed down among a limited group of individuals within the Imperial Court. In contrast, Satokagura has been widely transmitted among religious practitioners such as miko (shrine maidens), kannushi (Shinto priests), yamabushi (mountain ascetics), and the general populace.


神楽とは、基本的に神を祀るために演じられる神事芸能のことを言います。神楽の起源は、『古事記』や『日本書紀』になどに書かれている「岩戸隠れの段」において、天照大神(あまてらすおおみかみ)が天岩戸(あめのいわと)に隠れたとき、天岩戸の前で天鈿女命(あめのうずめのみこと)が神懸り(かみがかり)をして舞ったものがはじまりであるといわれています。神楽は、宮中で行われる「御神楽(みかぐら)」と民間で行われる「里神楽」の二つに分類することができ、宮中において限られた人々のみで継承されている御神楽に対して、巫女・神主・山伏といった宗教者や、民間の人々によって広く伝えられてきたのが里神楽といいます。